Seya SS22 - flying to nowhere to zero

Seya is a refined collection of artisanal clothing and objects, designed and curated by Keiko Seya. The transcultural Paris-based label offers a special range of sustainably-made homeware, one-of-a-kind ceramics, and scents crafted from natural, lasting materials. Seya produces its own silks, linens, cotton, and other luxurious fabrics for its ready-to-wear collection, translating inspiration from travels and cultural exchanges through "mineral shades, immemorial shapes and noble materials."

Seya Spring / Summer 22



As we were biking across Cap de Formentor, passing through pine forest, we reached the edge of the cape. It felt like being carried by the wind, and thrown out into the blue sea and sky. It felt like intense freedom. Seya’s Spring/Summer 22 theme is flying to nowhere, to zero.

Watch the video on Seya's voyage on their site.

In December 2020, we all were only allowed to travel to certain countries in Europe. Feeling exhausted and trapped, the seya team left for Mallorca in search of the sea wind. Cap de Formentor forms the northernmost point of the island. It is called the Meeting point of winds  by the locals. Wind from West and East break up there, producing high wind. Only when at the cape, you hear its strong howling.