Paris Fashion Week Men’s Highlight...AW26
Team Opia is back from Paris Fashion Week-and what a whirlwind it was! Diving into the “real” menswear madness, we explored a mix of long-time favorites and exciting new names making waves. Highlights? Salon C Ludman, Soshiotsuki, Taiga Takahashi, and Satisfy-each with its own distinct personality. The collections that stood out were the ones confident enough to speak softly. Paris during Fashion Week has a rhythm all its own-electric, focused, alive-and we couldn’t be more inspired to bring a bit of that energy back to Opia.
Five days passed in a blur of showroom appointments, endless walking, and, of course, coffee breaks at our go-to spot, Dreamin’man. Honestly, the idea of having them here in Zurich would be dreamy.
Salon C. Ludman
One brand that stayed with me was Salon C. Ludman, the Stockholm-based label led by Christoffer Lundman. Grounded in classic tailoring and exceptional Italian craftsmanship, the brand exudes quiet luxury softened by an intellectual sense of humor. Definitely one to watch for Opia AW26.
Auralee
There are only a few brands today that offer well-cut clothing in rich fabrics, balancing essence of color and design within a light yet contemporary framework. Auralee is one of them-a brand I genuinely enjoy wearing. Their AW26 collection makes winter feel luminous instead of heavy. Cashmere, airy knits, and weightless leather move effortlessly, while soft neutrals are energized by pops of mint, blue, and red. Layers overlap gently, textures play off each other, and every silhouette feels considered. It’s a collection that quietly celebrates the beauty of winter.
Lemaire
Lemaire, on the other hand, offered a sense of continuity that felt grounding. The AW26 collection reaffirmed the brand’s ability to refine a language without diluting it. Volume, texture, and movement are subtly recalibrated, reinforcing the idea that timelessness is not fixed-it breathes, shifts, and adapts. Lemaire’s strength lies in its restraint, in its understanding that consistency can be a form of quiet resistance.
